Why the Economy Is the Key to a Post-carbon World

A new economic model might be the answer to building a post-carbon world

Vitoria Nunes
7 min readApr 14, 2023

To be honest, I have been a little skeptical about us humans surviving the sixth mass extinction on Earth and adopting an economic model that is fair to all.

Then, I stumbled upon an author, one hopeful activist, who came up with a real, actionable plan for how to fix things. Idealist? Yes. Delusional? No. Jeremy Rifkin is an American economist, social theorist, and activist. He’s highly influential across the globe, having served as an advisor to many world leaders and published several bestsellers. Right now, he’s helping both China and the European Union transition into a green economy.

His latest book, The Green New Deal: Why the Fossil Fuel Civilization Will Collapse by 2028, and the Bold Economic Plan to Save Life on Earth, is what got me all excited. Its pages are a wake-up call for Americans. After predicting the collapse of the current fossil-fuel regime, he formulates a new economic model and guides readers in the construction of a post-carbon world. This article is based on a lecture he held in October 2019 at Sciences Po, an internationally acclaimed research university in Paris.

Climate change is real

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Vitoria Nunes

Communications specialist with a focus on sustainability ✨ I write about green marketing, climate tech & climate change 👩🏻‍💻 https://vitorianunes.com